Coors Light Is Releasing Beer-Flavored Popsicles, That Are Non-Alcoholic?

If you mainly love beer for the taste, not the buzz or the social component, you’re probably reaching for a Coors Light.   And now, there’s a new way to enjoy that delicious flavor.

Coors Light is releasing limited edition, beer-flavored Popsicles.  They’re meant to coincide with March Madness, which just started, and they’re non-alcoholic, so the whole family can enjoy them together.

The popsicles are being called “Coors-icles,” and they’re available at more than 800 bars throughout the country, or you can order a six-pack through their online shop for $20.  They’re only releasing “a limited number” of them every day, and even though they’re non-alcoholic, you do have to be 21 to order.

You can also enter to win a pack at CoorsLight.com/Coorsicles.

Speaking of limited, college basketball products, Hormel is holding a contest where you can win a pack of bacon, which was SMOKED with scraps from the maple wood used to make this year’s March Madness championship court.

(Here’s an ad for Coorsicles with Dick Vitale.)

 

(Food & Wine / PR Newswire)